Leo Ryan’s blog
measurement
Archaic BARB: a backwards approach to the present
Having followed the back and forth between BARB and Broadcast Magazine’s correspondent Kate Bulkley, I sent the following letter to Broadcast and it was published today. Unfortunately all of their content is behind a paywall but you can see Bulkley’s articles on her blog. The gist of the narrative is Bulkley wrote a piece explaining [...]
A measurement framework for the Burning Head blog
In the interests of adding a few numbers to the sum total of knowledge about blogs and metrics I’ll be sharing the numbers behind the online publishing phenomena that is Burning Head.
Over the past couple of years I’ve been planning and launching social activity for clients and in the process developed a measurement framework for [...]
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