Leo Ryan’s blog
social
Future of CRM in a social environment? Loosen up
Emerging from my social media ghetto I have been working with some lovely folk on direct marketing and CRM; big grown-up data driven marketing. And it has prompted me to have a think about how the idea of direct marketing will change as the continuing growth and evolution of the social web means that
Consumers are [...]
Mobile and social; s’up?
I’m heading off to participate in the Mobile Response Unit’s Triple M Mobile Marketing Think Tank tomorrow and I’ve ben asked to come prepared with a couple of thoughts on mobile and social….
So the two things that keep kicking around in my head are
Apps matter. And in an off-deck or multi deck world, apps with social [...]
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